|
........................
|
* * * * * * * * * * ** * * * * * * * * * ** * * * * * * * * * ** * * Will you have enough new patients next month? Will any of your patients walk out your door without accepting the treatment they need? * * * * * * * * * * ** * * * * * * * * * ** * * * * * * * * * ** * Dear Doctor, Every year, 1 out of 5 Americans moves. That means that
every year, 20% of your patients move. Some just will move down the block, or across town.
But most will relocate to a new city. What does this mean to you? If you have 1,000 active patient charts and 20% of your
patient base moves out of your market each year, you need 200 replacement patients each
year. Thats 17 new patients a month just to keep your practice from shrinking due
to normal attrition. How many patients are you losing to Managed Care, Capitation, PPOs, DMOs and government-subsidized clinics? Some states are projecting that as much as 60% of the
insured patient base will be in some type of managed care program by 1995. How many
managed care programs have solicited you in the last 6 months? Can you make money at
50% to 70% of your usual fee structure? How many new doctors have opened in your market in the last 5 years? We all know that 50% of the population wont see a
dentist unless its an emergency. Each time a new dental practice opens, the
remaining 50% of your market has just been cut. Are you tired of fighting over deck
chairs on the Titanic? An offer you cant refuse... guaranteed! I am going to make you an offer. I am going to offer
you as many new patients as you want. And not the scum of the earth. Quality patients, who
want your care. As many as you want, month after month, year after year. And... double the value of each patient! Not only are we willing to offer you an unlimited number of new patients... we will also teach you and your staff how to double or even triple the amount of dentistry they accept. And your patients will love you for it. We have had our clients tell us how patients have called the day after accepting full treatment to say how happy they are that they have finally found a practice that understands their needs. You and your staff can start to receive these same calls of thanks... now! Just one catch... The catch is very simple. You and your staff must do what is necessary to bring quality patients to your practice and make them want your care. Basically, you and your staff must change. Why change? Because the market around you is changing.
Changing fast. If you dont act now, youll just end up fighting over patients,
like deck chairs on a sinking ship. How do we do it? For the last 12 years we have worked with doctors from across the nation - Alaska to Florida, Maine to California - to develop the most advanced set of marketing strategies ever developed for dental practices. Each strategy has been carefully customized to the doctors local market conditions. Each program is designed to build the doctors
professional image in the community. Each of these advanced strategies is completely
detailed. Nothing is held back. Youll receive complete written documentation...
including written verbal scripts you and your staff can use immediately. No more trash... What we are talking about is not the same old rewritten
trash you read each month in the trade press. We are not going tell you to give away your
dentistry to attract new patients. On the contrary, we will show you how to increase
your fees and attract more new patients How to acquire new patients at the lowest possible cost. We are financial and management consultants. Our philosophy is not to spend a dime more than necessary to acquire a new patient. We have analyzed dozens of marketing strategies over the years. Youll learn the economics behind: * Free new patient exams - why did you become a dentist? * The Yellow Pages - when, how to, and why. * 1-800-DENTIST - is it worth it? * The Talking Yellow Pages - or where did your money go? * Direct mail saturation marketing - is it cost effective? * New resident marketing - when does it work? * Managed Care - is it the devil incarnate or the wave of the future? Youll learn the truth about each one of these
strategies and many more. Youll learn how to pick the winners and avoid
the losers. Are they right for your market? And if so, how to double or even triple
your results and cut your cost to acquire new patients to the absolute minimum. Internal marketing that will add 8 to 10 new patients a month! The least expensive way to acquire a new patient is with internal marketing. Youll learn step-by-step procedures to add up to 8 to 10 new patients a month to your practice - month-in, month-out, like clockwork. Weve actually had clients who have had to stop
using this program because they have had too many new patients. Youll receive
every detail including: a written staff training program, doctors notes, and a
completely documented patient communication program. Plus...three more advanced strategies that can add tens of thousand of dollars to your bottom line. Plus, we will review three of our top-producing strategies that routinely add up to 30 new patients a month. Youll get all the details on how to customize them to your local market and personal style of dentistry. Call now for the complete set of audio tapes and all the course materials, study guides and training manuals. Don't hesitate to call us if you have any questions at 1-800-795-2946. Don't forget our "Results-or-Else Guarantee". If you don't agree that the course will significantly increase your new patients and improve your case acceptance, we'll refund your tuition, or the price you paid for the tapes, in full. At any time. No questions asked. What Other Doctors Say Abut Du Molin & Du Molin Marketing "Since I started using Jims advanced marketing strategies, Ive added 25 new patients a month to my practice and tripled the amount of dentistry they accept. Fantastic results, I couldnt be happier." Michael Balch, D.D.S. Wheatland, CA "My phone book response jumped an unbelievable 300% in just two months using the design techniques I learn from the Du Molins." Ross Dies, D.D.S., Shreveport, LA "When I started working with the Du Molins I averaged 12 new patients a month. Their internal marketing program, combined with their design of my office sign, is bringing in up to 44 new patients a month. Ive had to add an associate to handle the excess." Rob Drumhiller, D.D.S., Seattle, WA "A 60% increase in new patients in my first year as a Du Molin client... almost exclusively through internal marketing." Bill Gioia, D.D.S., Phoenix, AZ Since becoming a Du Molin client
Ive added an average of 27 new patients a month to the practice. What more could a
doctor want? Larry Putman, D.D.S., Yuba City, CA
|