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MasterPlan Alliance
A division of Du Molin & Du Molin, Inc.

Who can stand in the way of love and marriage?

Dear Doctor:

    If you have as much trouble as we do finding and keeping top quality staff, you'll understand why it really makes us feel good when people say:

"How do you get all those great people to work for you?"

    I always tell them the same thing, "We've been very lucky and we work hard at it."  Attracting and keeping staff is perhaps the greatest challenge facing dental practices today.

    We have found that the hard work you put into hiring someone is an important step, but only the first step. The real key to long-term success is to retain and develop the staff you have. The cost of hiring and retraining new staff is staggering, not to mention nerve-wracking.

The critical factor to employee longevity...

    Our company went through several years of struggle before we identified a critical factor in employee longevity - a complete, concise statement of company policy regarding all the key aspects of work life. You know how it goes:

Sally wants to take off for her wedding, but doesn't have any vacation. She asks you for permission, and you say "yes". After all, who can stand in the way of love and marriage?

The next time someone asks you something, you say "no". Then the battle begins. "Well, you told Sally...." Or even worse, they say nothing to you and then set out to undermine staff morale with their complaining.

    All the while you were simply reacting in an honest attempt to be fair to everyone. The fact is that it is almost impossible to keep track of such things in your head.

    It is critical that you think out and write down your staff policies in advance, without having to make snap decisions. The written document gives you a reference when questions about personnel policy arise. It also lets everyone know well in advance what the policy is.

    We found that a solid understanding of company policy enhances everyone's job satisfaction and stops conflicts before they can begin. We are convinced that improved satisfaction is a key to employee longevity. But there's still a problem…

    The problem is that the time and professional expertise required to write a comprehensive personnel manual is too costly for most dental practices.

The only dental policy manual legal in all 50 states!

    That's why we're so excited to tell you about a truly comprehensive staff employment policy program written expressly for dental practices. Up to now, dental policy manuals have been generic fill-in-the-blank Band-Aids. Not any more!

    The Doctor's Master Employment Policy Program is customizable to the laws in your state. Whether you are from California or Florida, each key policy includes the proper and legal choices for your state.

    The manual's author, Barbara Freet, is a nationally-recognized expert and speaker on personnel policy for dental practices. She has worked with hundreds of dentists to develop what many consider to be the very best personnel management system available. Polices covered include:

• Absenteeism, tardiness & personal time off - staff obligations to the doctor
  
• Maternity leave - what to know before you say "yes"
  
• Conflict resolution procedure - resolving work-related complaints before they go to court
  
• Termination, continuing education, on-the-job accidents, office confidentiality, and over 90 more areas of staff policy are covered.
  

Sophisticated, yet easy to understand and use

    From jury duty to sick leave, The Doctor's Master Employment Policy Program spells out, in easy-to-understand terms, your office polices and procedures. It details what is expected of each employee and complies with both state and federal legal requirements. Plus, you'll find useful information on employee benefits:

• medical/dental benefits - who pays & how much
  
• paid holidays & vacations - when & how many
  
• sick leave - for how long & who pays
  
• funeral leave & jury duty - your obligations.
  

Two versions… hard copy and computer disk format

    Finally, a customized policy manual that you can implement immediately! Your employment policy program comes to you in both hard copy and computer disk format. All major word processing formats are supported. Edit to your heart's content, then print individual copies for each of your team members and a reference copy for safekeeping… at no additional cost!

The key to a well-run practice

    As we said, keeping staff is vital. However, there are several sensitive and potentially explosive areas that you must be aware of to find and manage a top quality team. You'll learn how to:

• fire an employee - the legal steps to take
  
• limit overtime pay - who's exempt and who's not
  
• discipline employees who violate office policies
  
• control wages and hours
  
• design a legal "At Will Employment Agreement" that.defines your right to fire an employee at any time.

All of these issues and more are covered in The Doctor's Master Employment Policy Program.

The Dentist's Personnel Survival Kit – Three additional bonus programs!

Let's be honest, personnel management is a minefield of potential problems. That's why we have included The Dentist's Personnel Survival Kit with three additional bonus programs to help guide your way.

Bonus #1 - The Expert's Guide to Dental Policy

Barbara Freet joined Jim Du Molin, president of The MasterPlan Alliance and Bob Maccario, president of Professional Management Sciences, Inc. to produce this special bonus audio tape and notes. With over 40 years of combined dental experience, they will walk you through your policy choices and help you customize your policies to meet your individual practice needs.

Bonus #2 - The Expert's Guide to Preventing Dental Embezzlement

Right now, over 25% of all dental practices are being embezzled. Bryant Truitt is a Certified Fraud Examiner. Part lawyer, part accountant, and part criminal investigator, Bryant specializes in dental practice fraud and embezzlement. His unique audio tape program will show you how to recognize a potential embezzlement, confront a proven embezzler without putting yourself in legal jeopardy, and protect yourself with a daily "Five Minute Audit".

 Bonus #3 - The Expert's Introduction to Staff Incentives & Bonus Programs

For over 10 years, Jim Du Molin has been recognized as a leading dental economist and the expert on staff incentives and bonus programs. With Jim's step-by-step audio tape and notes, you'll learn what works and what doesn't, and how to craft your own team incentive system targeted to meeting the doctor's financial needs first.

Further guidance and Telephone Hot-Line Problem Support!

Because the MasterPlan Alliance is dedicated to supporting you with total solutions…not just Band-Aids, we have established a complete personnel support program with:

1. Professional Review of your final policy manual by Barbara Freet and her team at Human Resource Advisers. Why take chances? Get it right the first time.
   
2. Hot-Line Problem Support is now just a phone call away. When critical employee questions come up, Barbara and her team are available for quick telephone consultations. Stop problems before they become costly long-term legal battles.
   
3. Annual Personnel Policy System updates to keep you current with the never-ending changes in federal and state laws.

Together, this powerful package of benefits can help you navigate the jungle of labor laws to find, hire, manage and keep the top quality staff you deserve.

We feel so strongly about the value of The Doctor's Master Employment Policy Program and The Dentist's Personnel Survival Kit, with it's three additional bonus programs, that we offer you at our 100% Guarantee of Satisfaction. If you're not totally convinced this dynamic system is right for your practice, just return the manual, tapes and notes, in good condition, within 60 days for a full refund. 

Sincerely,

Jill Colombo

Membership Director

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